Assortment Planning/Optimization

A robust REX framework is essential to drive growth and profits for CG companies today. In this roadmap report, learn how CGs can strengthen their REX framework, synergize competing channels and influences, and ultimately deliver more seamless consumer experiences.

Nestlé Purina Petcare has successfully completed their implementation of an integrated 3D virtual reality headset solution aimed at optimizing their store shelving and reaching more customers.

Coca-Cola Europacific Partners (CCEP) Netherlands hopes to avoid out-of-stocks and overstocks with a new investment in assortment optimization. 

As the market evolves thanks to changing consumer habits, supply chain woes, inflation, and increased competition, CGs must alter their RGM approach. Benchmark your strategies and tactics against your peers and discover where the leaders are making big tech bets.

Impact Analytics will be servicing the brand’s full-price stores, factory stores, e-commerce and wholesale business, optimizing omnichannel decisions via machine-learning predictive analytics.

This will come as no surprise to anyone - but even with one year of pandemic-prep and learnings, many leading CG brands and their field teams are still struggling to pivot communications, plans, and new field processes to this day.

The partnership brings together Teradata’s multi-cloud data platform for enterprise-scale analytics, and Antuit.ai’s AI solution portfolio, expected to deliver demand forecasting, demand shaping and omnichannel inventory optimization.

The sense of urgency around a cohesive cross-platform strategy is real, and it’s critical for business leaders to ensure e-commerce is properly resourced internally.

The food manufacturer has been able to take learnings from a consumer decision tree to help retailers optimize their shelf sets and assortments through the strategic relationship.

Impact’s AI-driven technology platform powers SaaS solutions aimed at optimizing the forecasting, planning and merchandising functions for retailers and CPG manufacturers.

This year's Sales & Marketing Report explores how consumer goods companies are evolving their techniques and technologies in order to adapt and grow during a period of extreme disruption.

Given the whirlwind of change grocery retail has experienced in 2020, CPGs and grocers are scrambling to gain insights as to how to best cater to shopper preferences in store.